Ooohs & Aaahs since 1985

Campfire
Coffee

A concept brand identity & packaging project for a coffee bean product.

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Brand Identity + Packaging + Illustration + Motion Graphics

illustration iterations

Bring your
own cup.

Once upon a time, the Monella team realized there was a common bond outside of the day to day designer’s paradise; it was a passion for coffee. That passion led to an unnecessarily lengthy conversation, which ultimately concluded with an agreement to design a coffee bean brand.

It didn’t take long to agree that coffee brewed over a campfire is a desireable treat. How often do we get the chance? We want a bean that reminds us of the great outdoors and captures that aroma